This production was staged as part of our 2015/16 Season

Born for This: The BeBe Winans Story

Born for This: The BeBe Winans Story

April 13 to May 15, 2016 | On the Alliance Stage
World Premiere Musical
Part of the Alliance Series

Contains: Mild thematic elements. Recommended for ages 10 and up.

"Born for This attempts to 'take you to church,' lift your spirits, and stress the importance of family love. It succeeds in all of these endeavors and is mightily entertaining in the process." —Manning Harris for Atlanta INtown

"[Juan and Deborah Joy Winans] are continuing a gifted family tradition." —Bert Osborne for the AJC

"We're all born for a purpose. This musical celebrates the journey of finding it." —BeBe Winans

From Charles Randolph-Wright, director of Motown the Musical, and six-time Grammy Award-winning icon BeBe Winans comes a hilarious and heart-warming journey toward self-discovery. Detroit natives BeBe and CeCe Winans, youngest siblings of the Winans family dynasty, experience the ultimate in culture shocks when invited to join Jim and Tammy Faye Bakker’s Praise The Lord Network television show. The Winans teenagers become not only television celebrities, they also become like adopted children of the Bakkers, integrating TV evangelism in Pineville, North Carolina. As BeBe and CeCe encounter fame, fortune, and even a young Whitney Houston, BeBe must learn to balance his desire for success with his true calling. A new American musical starring the next generation of Winans singers as the young BeBe and CeCe!


This world premiere is a recipient of an Edgerton Foundation New Play Award.

Photos & Video

Cast & Crew


  • Jimmy Ray/Record Executive
    Kurt is from Washington, D.C., and thrilled to be making his Alliance debut! Credits include Fiddler on the Roof, My Fair Lady, Oklahoma! and She Loves Me (Arena... read more »
  • Howard/Michael Winans
    Dyllon is really excited to return to Atlanta, his second home, to make his Alliance Theatre debut! Broadway: Holler If Ya Hear Me. Off-Broadway: B-Boy Blues. TV/... read more »
  • Carvin Winans/Alvin/Understudy for BeBe Winans
    Desmond is excited to return to the Alliance stage, years after portraying Dr. Hosea Williams in I Dream: The Musical. Other stage credits: Black Nativity (Kenny... read more »
  • Ensemble
    Robert is excited for his first show with the Alliance Theatre! Atlanta: A Year With Frog and Toad (Synchronicity Theatre); Stupid F***ing Bird (Actor’s... read more »
  • Edith/Ensemble/Understudy for Tammy Faye Bakker/Penny
    Gracie is thrilled to be making her Alliance Stage debut. Washington, D.C., regional credits: Code Name: Cynthia (Pallas Theatre Collective); Carousel, The Little... read more »
  • Ensemble
    Jake is delighted to return to the Alliance stage. Jake is an Atlanta native who works as an actor, writer, director, puppeteer, clown and teaching artist. Recent... read more »
  • Bob/Ensemble and Understudy for Jim Bakker
    Alliance debut! A Marietta native, he made his off-Broadway debut in Fabulous! The Musical, originating the role of Laura Lee Handle. Regional credits: Spamalot (... read more »
  • Pop Winans
    Milton is very happy to make his Alliance Theatre debut. Broadway credits: Pop Gordy (Motown the Musical); Bus/Dryer standby (Caroline, or Change); John (Miss... read more »
  • Jim Bakker
    Chaz hails from Charlotte, N.C., and is excited to be making his Alliance debut. Previous Atlanta credits include Rudolph the Red-Nosed Reindeer (Center for ... read more »
  • Ronald Winans
    Brad is excited to be back at the Alliance Theatre after having a wonderful time playing the role of Ronald Winans in Born for This: The BeBe Winans Story. This is Brad... read more »
  • Whitney Houston/Reporter
    Kiandra is delighted to be making her debut with the Alliance Theatre. Favorite credits include Hair (Savannah College of Art and Design (SCAD)), Urinetown (... read more »
  • Marvin Winans
    Michael is excited to return to the Alliance stage! Atlanta credits: A Christmas Carol (Alliance Theatre); Rent (Actor’s Express); Les Miserables (Aurora Theatre... read more »
  • Mom Winans
    Nita is honored to make her Alliance debut! Theatre: Ragtime, Ten Commandments and New Brain (Los Angeles); Me & Ms. Jones (Philadelphia); and Breaking Through... read more »
  • Penny
    Alison is elated to be making her Alliance Theatre debut and to be a part of telling this special story. Other credits include The Fortress of Solitude at the Public... read more »
  • CeCe Winans
    Deborah is the daughter of Carvin and Deborah Winans. She is delighted to make her Alliance Theatre debut, alongside her brother, portraying her real-life aunt CeCe... read more »
  • BeBe Winans
    Juan is part of the next generation of Winans performers. The son of Carvin Winans, Sr. and Deborah Winans, Juan began performing at age 16 when he, his older ... read more »
  • Tammy Faye Bakker
    Kirsten is happy to make her Alliance debut. Broadway: Annie, A Christmas Story the Musical, Elf, Shrek, Grease, High Fidelity, The Pajama Game, Urinetown and You... read more »


  • Choreographer
    Broadway: Motown the Musical (Fred Astaire Award). West End: Motown the Musical. Off-Broadway: Ruined, How I Learned to Drive, Oroonoko, Baby Case. Film: Julie and Julia... read more »
  • Associate Choreographer
    Brian was born in Pittsburgh and raised in Teaneck, N.J. Training: Dance Theatre of Harlem, Alvin Ailey American Dance Centre and the William Esper Studio. Brooks has... read more »
  • Associate Sound Designer
  • Keyboard Programmer
  • Stage Management Production Assistant
  • Sound Mixer
  • Assistant to the Director
    Britny was last seen at the Alliance in Buried Too High, which was a reading at the 2012 Alliance/Kendeda National Graduate Playwriting Competition Readings Festival.... read more »
  • Music Director and Player/Conductor
    A proud Texas native and Rice University alum, Jamail’s original music and arrangements have been performed on Broadway, at New York City Center, at the... read more »
  • Music Supervisor
    Donald is one of the most influential gurus in modern gospel music. Over the course of his career, Lawrence resurrected and led the Tri-City Singers, noted as one of the... read more »
  • Costume Design
    Current Broadway: Chicago, now in its 20th year; Disaster! The Musical. Other Broadway credits include On the Twentieth Century; Cabaret (1998 and 2014 revivals),... read more »
  • Associate Scenic Designer
  • Associate Projection Design/Programmer
  • Associate Costume Designer
  • Projection Design
    John has theatre credits that include The Tallest Tree in the Forest and The Laramie Project at BAM, What I Did Last Summer at the Signature Theatre, Blueprints for... read more »
  • Set Design
    Alliance Theatre: The Heart Is a Lonely Hunter, Pacific Overtures. Recent New York credits include The Lion, Pretty Filthy, Mr. Burns, A Post-Electric Play, Stage Kiss,... read more »
  • Book
    Theatre directing credits include Motown the Musical (Broadway, national tour, London); the Pulitzer Prize-winning play Ruined; and Sophisticated Ladies at Arena... read more »
  • Assistant Lighting Designer
  • Sound Design
    Associate design credits include Invisible Thread (with Jonathan Deans, Second Stage), New York Spring Spectacular (with Keith Caggiano, Radio City Music Hall), Motown... read more »
  • Stage Manager
    Bret could not be happier to be working on The Magic Negro. Previous credits here at the Alliance include Troubadour, Courtenay’s Cabaret: Home for the... read more »
  • Assistant Stage Manager
    Jayson is proud to return to the Alliance Theatre! He has had the pleasure of working on Alliance productions such as The Geller Girls; By the Way, Meet Vera Stark;... read more »
  • Lighting Design
    Diane dedicates her work in this production of A Christmas Carol to the memory of our dearly beloved friend, Pete Shinn. Pete and his colleagues Steve Jordan and Steven... read more »
  • Keyboard Programmer
  • Book, Music & Lyrics
    BeBe is a six-time Grammy Award winner and the seventh child of the Detroit-based first family of gospel music. A popular R&B vocalist, songwriter and producer... read more »


  • Director
    Theatre directing credits include Motown the Musical (Broadway, national tour, London); the Pulitzer Prize-winning play Ruined; and Sophisticated Ladies at Arena... read more »


  • Understudy for Pop Winans/Ronald Winans
    Quentin is new to Atlanta and thrilled to be making his Alliance Theatre debut! Recent Atlanta credits: Buddy Holly: The Buddy Holly Story (Legacy Theatre);... read more »
  • Understudy for Whitney Houston
    Rajané is ecstatic to be making her Alliance  Theatre debut. She is a junior drama major at Spelman College. This past fall, Rajané trained at the British... read more »
  • Understudy for Edith/Penny
    Hannah is happy to be back at the Alliance! She was last seen as Mom in Knuffle Bunny: A Cautionary Musical (Suzi nominated) and A Christmas Carol (2015).... read more »
  • Understudy for Marvin Winans/Carvin Winans/Alvin/BeBe Winans
    Denzel is excited about his first experience with the Alliance Theatre. A Memphis native, Denzel is a senior English major, with a drama minor, at Morehouse College... read more »
  • Understudy for CeCe Winans/Mom Winans
    Brittany is so excited that Born for This is her first Alliance Theatre credit. Favorite Atlanta credits: Class Act, Chainz/Broken (Rising Sage Theatre Company); The... read more »
  • Understudy for Howard/Michael Winans/Pop Winans
    Marcus joins the Alliance for the first time with this production. He's an applied physics major at Morehouse College but has been immersed in the arts for a... read more »
  • Understudy for Bob/Jimmy Ray
    Patrick is blessed and honored to share the story of Slur on the Alliance Stage. He has previously performed at Georgia Shakespeare, the Gainesville Theatre Alliance... read more »

Audience Feedback


What is your hope for the future?
"For myself, I want to be happy. Motivation to succeed. For humanity, I wish for there to be more understanding, without disregard or hate."

Without using the words in your job title, what do you do at the Alliance?
"I guess you can call me the theatre therapist."



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